CLIENT: University of Arts London - 2019.
BRIEF: Create a logo design.
METHODOLOGY & KEY CONSIDERATIONS: While studying at Camberwell, I undertook a project to create a logo for a makeup organisation called 'The Paper Company.' To reflect creativity and the playfulness associated with paper, I conceptualized using swan origami as inspiration.
The logo design features papers gracefully layered on top of each other, with one piece of paper artfully folded to resemble the elegant head of a swan. Additionally, I developed an advertising poster showcasing the logo beautifully marked on a swan origami, further emphasizing the brand's unique identity
Portfolio Rights: The Vendor shall retain the nonexclusive, perpetual, and worldwide right to showcase, reproduce, and distribute the designs within the Vendor's portfolio, website, third-party trade publications, awards, or exhibits. This usage is solely for the purpose of promoting and exemplifying the Vendor's work. Additionally, the Vendor shall have the right to be credited with copyright ownership and authorship of the designs in connection with such promotional use.